HeelTastic Intensive Heel Therapy

This is a note to the product manufacturer so please pass along & you have my permission to remove from your page as not to lower your Amazon rating. I have no intention on harming a seller for a product flaw truly MJSmith. I have complained about this for years!! So now i'm yelling publically, please please find a different packaging supplier!! The lid separates and becomes brittle after a few uses and usually that results in dropping the product and further damaging the container so, c'mon I'm a good customer and I sing the products praises, but that container has got to go! I was literally born and raised in the service & retail industry and I see a few problems with this product that will send it further into obscurity and eventually lead to a cancellation. #1 A full sized deodorant extruding container would work great for this, and h*ll it might even cost you less money. #2 If that was to happen this consider this.. either change your retail and online placement or go forward as a crossover item if the costs make sense. #3 You could get rid of the sterile and overexplanitory labeling as well. I do suggest this should continue to be a gender neutral product, but with the addition of natural fragrances you could acquire more space to garner attention and let the consumer choose what they like. #4 Re-launch the newly packaged product using a small cardboard POS display shipper with three options. Fresh & Natural: such as fragrance free/dry-wood/citrus/green leaf/water/soft floral. Bold & Wild: Musk/spice/wet wood/Oriental floral. #5 Finally pitch it as part of your daily regimen just like putting on deodorant in the morning. I know the primary focus is dry cracked heals, and it does a fantastic job, but it works much better than lotion and oils on dry skin spots beyond the heel. Best thing i've ever used on my beard, elbows, knees, knuckles, cuticles, and other places we won't discuss publicly.. Merely by accident I found out how well it works on scar tissue. It softened them and I don't have a medical explanation but those places have lighted over time and are nearly impossible to see now. Step up your game because you have a good thing here that could be great! M