Memory Foam doesn't really have memory. At least not as we know it.

What was your favorite toy? See? That's a memory. What did you eat for breakfast this morning? See? That's a memory. How uncomfortable is your bed right now? Oof. That's a terrible memory. You really need this mattress.

But please, don't be mislead by the term "memory foam" we use here. This foam isn't taking notes on who you are, who you want to be, your hopes, your dreams, your internet history and/or what magazines you have on your night stand. That would be the job of "judgmental foam" which is something we flat out refuse to sell. All memory foam does is keep track of how you like to sleep, so you can be extra super-duper comfy.

If you want a mattress to remember anything more than that, maybe keep a diary beside the bed and handle things yourself? Lots of famous people used that method, you know. Don't blame the mattress if you can't keep notes.

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